Lifestyle stressors and external environments are impacting our skin, and it shows. When our natural 24-hour rhythms (circadian rhythm) are unsettled, it reflects on our skin as fatigue, darkness under eyes, and a dull and less vibrant appearance. It is our mission to counter this with a beautiful, scientifically proven, and innovative range of prebiotic skincare products.

Made in NZ from natural ingredients

Mi Tru IQ is New Zealand’s first prebiotic skincare range that works with the circadian rhythm. If you struggle with skin conditions that other products don’t seem to improve, or you just want to overhaul the health of your skin altogether, Mi Tru IQ is the intelligent skincare range you need.

Nurturing good bacteria for glowing skin

Our skin is our largest organ and an integral part of the innate immune system. The microbiome, sometimes called the skin flora, is a layer of micro-organisms that play an important role in our overall health.

The skin microbiome changes depending on the location and differs with age and gender. Bacteria also vary depending on the amount of light and whether the area is moist, dry, or oily.

Eliminating good bacteria from the microbiome can play a role in flare-ups of rosacea, dermatitis, psoriasis, dandruff, fungal infections and breakouts, but overuse of antibacterial products can also cause an imbalance in the skin microbiome, which makes us more susceptible to germs.

Mi Tru IQ Hero Ingredients

At the heart of our formulations lie the key ingredients that define the Mi Tru IQ experience. Allow us to introduce you to the extraordinary benefits they bring.

preBIULIN AGA - A Prebiotic Super Moisturiser

preBIULIN AGA A prebiotic super moisturiser that outsmarts the emperor of hydration: hyaluronic acid: Compared to HA it hydrates faster (+50%) / more intensively (+20%) / longer (+70%) preBIULIN AGA is a combination of 2 types of inulin that differ in molecular chain length and is derived from agave and chicory. Inulin acts as a prebiotic and only feeds a select group of beneficial organisms that in turn provide food for others through the principle of the food web. As such, preBIULIN AGA supports the microbiota as a whole.

Emulium® Mellifera - Climate Control

Emulium® Mellifera represents a groundbreaking innovation in moisturizer technology, offering a dynamic solution that adapts to the environment for optimal skin protection and comfort. Its unique formulation includes the first-ever ingredient capable of auto-adapting to varying conditions. In cold or dry climates, Emulium® Mellifera forms a soft, comfortable, and invisible film on the skin, providing a barrier against environmental extremes while maintaining hydration. Conversely, in hot and humid environments, it stabilizes sensory properties, reducing greasiness and ensuring the skin feels lighter and less burdened. Notably, it also offers protection against pollution, making it an ideal choice for urban dwellers and those concerned about environmental aggressors. With Emulium® Mellifera, your skin stays beautifully balanced and shielded, regardless of the external surroundings, ensuring a consistently nourished and radiant complexion

Synchronight™ - Skin Repair & Renewal

Synchronight™ represents a groundbreaking advancement in skincare, harnessing the science of circadian rhythms to optimize nighttime skin repair and renewal. This innovative ingredient, formulated with a blend of peptides, antioxidants, vitamins, and botanical extracts, synchronizes with the body's internal clock, enhancing the skin's ability to repair damage caused by daily stressors. By targeting key biological pathways that are most active during the night, Synchronight™ promotes cellular regeneration, strengthens the skin's barrier function, and reduces signs of aging such as fine lines and wrinkles. Moreover, it provides protection against blue light damage, shielding the skin from the harmful effects of modern technology. With its transformative properties, Synchronight™ delivers visible results, leaving the complexion revitalized, luminous, and rejuvenated come morning.

Neurophroline™ Targets Stress-Induced Aging

Neurophroline™ stands as a groundbreaking skincare ingredient uniquely engineered to combat the detrimental effects of stress on the skin. Derived from wild indigo seeds, it offers a natural approach to skincare, appealing to those seeking plant-based formulations. Notably, Neurophroline™ works by inhibiting cortisol production, the stress hormone responsible for accelerating aging and dullness in the skin. Its potent anti-inflammatory properties soothe and calm irritated skin, promoting an even complexion suitable for sensitive skin types. Clinical studies attest to its efficacy, revealing visible improvements in skin texture and appearance, including diminished fine lines, wrinkles, and redness. As a result, Neurophroline™ delivers radiant, revitalised skin, making it an indispensable ingredient for those seeking a holistic approach to skincare that targets stress-induced aging.

DEFENSIL®-PLUS - First Aid For Sensitive Skin

Defensil Plus is a potent skincare ingredient renowned for its soothing and calming properties, ideal for addressing sensitive or reactive skin. This innovative formulation combines natural plant extracts with advanced biotechnology to provide comprehensive relief from inflammation, redness, and irritation. Defensil Plus effectively strengthens the skin's natural barrier function, reducing sensitivity and promoting skin resilience. Its anti-inflammatory action helps to alleviate discomfort and restore balance to the skin, making it suitable for individuals with sensitive or compromised skin conditions. By calming irritation and fortifying the skin's defenses, Defensil Plus delivers gentle yet effective care, leaving the skin feeling soothed, comforted, and revitalised.

DAWNERGY™ - Like An Energising Breakfast

DAWNERGY™ peptide is a revolutionary skincare ingredient that energises and fights aging by targeting the body's internal clock. By regulating this clock, it wakes up skin cells in the morning, boosts energy production, and combats aging without causing harm. This peptide also enhances various skin functions, improving morning appearance and reducing skin fatigue, even after a night of poor sleep or festivities. Moreover, in in-vivo efficacy tests targeting microcirculation and eye bags volume, noticeable improvements in typical signs of morning fatigue were observed, including boosted cutaneous blood flow and reduced eye bag volume, contributing to a brighter morning appearance.

MultiMoist CLR™ - Lock In Moisture

MultiMoist CLR™ represents a breakthrough skincare ingredient renowned for its profound moisturising benefits and unique interaction with the Vitamin D Receptor (VDR). Sourced from natural origins and fortified by cutting-edge biotechnology, MultiMoist CLR™ offers a multifaceted approach to hydration, addressing various factors contributing to skin dryness and dehydration. By forming a protective barrier, it effectively locks in moisture while preventing water loss, ensuring lasting hydration. Additionally, its synergy with the Vitamin D Receptor optimizes the skin's response to Vitamin D, further enhancing its moisturizing capabilities at a cellular level. This advanced ingredient is ideal for incorporation into moisturizers, as it provides intense and sustained hydration, improves skin elasticity, and promotes a smoother, more supple complexion. Its gentle nature also makes it suitable for all skin types, including sensitive and reactive skin, making MultiMoist CLR™ an invaluable addition to any moisturising skincare regimen.

Revivyl™ - Restore A Youthful Glow

Revivyl™ is an innovative skincare ingredient designed to rejuvenate and revitalise the skin, offering a comprehensive approach to anti-aging. This cutting-edge ingredient targets multiple signs of aging, including wrinkles, fine lines, dullness, and uneven skin tone. It works by stimulating the skin's natural regenerative processes, promoting collagen synthesis, and enhancing cellular turnover. Revivyl™ also helps to strengthen the skin's barrier function, improving its resilience against environmental stressors and reducing the appearance of age-related damage. Additionally, it has antioxidant properties that protect the skin from free radical damage, further slowing down the aging process. With regular use, skincare products containing Revivyl™ can help to restore a youthful glow, firmness, and vitality to the skin, leaving it looking smoother, brighter, and more radiant.

PrimalHyal™ 50 - Remarkable Hydration

PrimalHyal™ 50 is a cutting-edge skincare ingredient that offers remarkable benefits for hydration and anti-aging. It is a high molecular weight hyaluronic acid, which means it has a larger molecular size compared to other forms of hyaluronic acid. This unique characteristic allows it to form a protective film on the skin's surface, locking in moisture and preventing dehydration. PrimalHyal™ 50 has the ability to hold up to 1000 times its weight in water, providing intense hydration to the skin and helping to plump up fine lines and wrinkles. Additionally, it promotes skin elasticity and firmness, resulting in a smoother, more youthful complexion. PrimalHyal™ 50 is suitable for all skin types with its potent hydrating properties make it a valuable ingredient in any skincare regimen, helping to restore and maintain the skin's natural moisture balance for a radiant and healthy-looking complexion.

Cucumber Extract - Cool As A...

Cucumber extract is a popular skincare ingredient celebrated for its soothing and hydrating properties. Derived from the cucumber fruit, this natural extract is rich in antioxidants, vitamins, and minerals that offer a multitude of benefits for the skin. Known for its cooling sensation, cucumber extract helps to calm and refresh the skin, making it particularly effective in soothing irritation and reducing redness. Its high water content provides hydration to the skin, helping to maintain moisture balance and promoting a plump, supple complexion. Additionally, cucumber extract contains vitamin C and caffeic acid, which have antioxidant properties that help to protect the skin from environmental damage and premature aging. With a gentle yet effective nature it caters to all skin types and concerns.

Jojoba oil - Balanced & Revitalised

Jojoba oil serves as a valuable addition to cleansers due to its unique blend of properties that cater to diverse skincare needs. Its lightweight texture and non-comedogenic nature ensure thorough cleansing without leaving behind any greasy residue, making it suitable for all skin types, including oily and acne-prone skin. Jojoba oil's exceptional moisturising abilities help to hydrate and nourish the skin during the cleansing process, preventing dryness and maintaining skin's natural moisture balance. Additionally, its antioxidant and anti-inflammatory properties soothe and protect the skin from environmental aggressors and irritation, promoting a calm and refreshed complexion after cleansing. Furthermore, jojoba oil's versatility allows it to effectively dissolve makeup and impurities while gently purifying the skin, ensuring a thorough yet gentle cleansing experience. Overall, incorporating jojoba oil into cleansers enhances their efficacy in maintaining skin health, leaving the skin clean, balanced, and revitalised.

Olivem® 1000 - Maintaining Balance

Offering a multitude of benefits that elevate the cleansing experience while promoting skin health. Derived from olive oil, its natural origin ensures compatibility with a wide range of skin types, including sensitive skin, making it a desirable option for those seeking gentle yet effective skincare solutions. As an emulsifying agent, Olivem® 1000 facilitates the blending of water and oil-based ingredients, ensuring a stable and uniform texture that spreads effortlessly on the skin. Its gentle cleansing action effectively removes dirt, impurities, and excess oils without stripping the skin of its natural moisture, leaving it feeling clean, refreshed, and hydrated. Furthermore, Olivem® 1000's moisturising properties create a protective barrier on the skin's surface, locking in moisture and promoting soft, smooth, and supple skin. The inclusion of Olivem® 1000 in cleanser formulations not only enhances the overall cleansing experience but also contributes to maintaining the skin's balance and integrity, making it an indispensable ingredient for achieving healthy and radiant skin.

Grapeseed Oil - Array Of Skin-Loving Properties.

Grapeseed oil is a beneficial ingredient often found in cleansers due to its array of skin-loving properties. Renowned for its lightweight texture and fast absorption, grapeseed oil effectively removes impurities, excess oil, and makeup without leaving behind a greasy residue, making it suitable for all skin types, including oily and acne-prone skin. Its high linoleic acid content helps to regulate sebum production, reducing the risk of clogged pores and breakouts while maintaining skin's natural balance. Grapeseed oil is also rich in antioxidants, such as Vitamin E and polyphenols, which help to protect the skin from environmental damage and premature aging, leaving it looking healthy and radiant. Additionally, its anti-inflammatory properties soothe and calm irritated skin, making it an excellent choice for sensitive or reactive skin types. Incorporating grapeseed oil into cleansers not only ensures effective cleansing but also provides nourishment, protection, and gentle care for the skin, leaving it feeling refreshed, revitalised, and beautifully clean.